Look into Nature is a brand established to preserve a traditional Japanese craft: the art of Igusa weaving. The aim is to protect and nurture this culture by revamping and transporting it into new scenarios through a furniture collection designed to showcase the natural beauty and sustainability of this unique material.

The cultivation and harvesting of Igusa involve meticulous techniques, often passed down through generations. Additionally, it holds significant cultural and environmental importance in Japan, valued not only for its practical applications but also for its deep–rooted connection to traditional craftsmanship and the natural world.

Discover more about the production flow and the urgent need to preserve this centuries-old tradition.

IGUSA FEATURES

With its unique texture, aesthetic appeal, and eco-conscious attributes, Igusa not only embodies a harmonious blend of tradition, nature, and modernity but also provides crucial benefits such as:
・Excellent deodorizing properties lasting for at least 20 years.
・ Indoor air purification function.
・Excellent humidity control performance.
・Relaxation effect in the room.
Want to learn more? Ask for a technical presentation.

Every product we manufactured carries with it the magical, unique story of Igusa blending creative exploration with technical expertise harmoniously. Imagine a lounge chair, an armachair or a coffee table conveying tradition and modernity, imbued with a sense of understated elegance for any room.

Discover Hazuki

Discover Moe’t

If you would like any advice for a specific project or would like to learn more about our collection, you can experience a one–in–one digital presentation with our Sales team.

Look into Nature Factory – Kasuya-gun, Fukuoka, Japan